Agency in Action is a one-day event that connects university students who are interested in marketing with industry professionals through a day-in-life form. I wanted to design a futuristic and electrifying personality for this brand.

My goal was to create a visual identity that is professional and eye-catching, with bright visuals, animations, and 3D elements. Partnering with tech companies for the past two years, I wanted the visual branding to incorporate elements such as cyber screens, numbers, geometric shapes, and grids.

Leading a team of three designers, I created a website landing page, print materials, and social media graphics that communicated a unique visual identity that aligned with the event purpose and organization's brand. I also took on additional 3D work that I animated for Instagram reels.

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